Mobile Music Business

What are you most likely to have access to on a regular basis?

1. Your Desktop
2. Your Laptop
3. Your Cell Phone

It's safe to say you'll have greater access to your cell phone within a 24-hour period. The reason I mention this is that for all the discussion about the Internet and making money online in the industry we need to remember that the mobile music business has a gigantic potential for marketing and selling music, videos and building your brand.

From a legal standpoint you want to realize that the mobile music business is and will continue to be a huge space, therefore you should not be so quick to sign exclusive deals that may give away future earnings -your money. For this reason I strongly suggest hiring a competent entertainment lawyer who has knowledge about digit rights.

The mobile music business is bigger than selling ringtones. It's about connecting with music fans on a personal level, it's about building your brand in a dynamic fashion, it's about marketing and selling your digital package -music/ringtones/videos/wallpapers/membership to your private website/access to intimate private shows/etc. As technology improves more wireless (cell phone) carriers will offer better mobile web browsing (surfing) similar to what Apple has done with iphone.

To date the U.S. seems to be a generation or two behind Asian Countries when it comes to mobile technology. I said that to say look to Asia to see what may be on the horizon in the U.S., Canada and Mexico in the coming years. If you get a jump over the competition you may be able build your brand faster, smarter and cheaper, thereby giving you a leg up in the mobile music business spectrum.
Music Industry Connection, JaWar, Music Conference