Music Business Online Communities

Wow, the Internet and Mobile Technology continue to change the landscape of the music business and empower musicians, indie artists and new media companies (formerly record labels) it seems daily. New and emerging platforms have made it easier and more effective to be actively engaged with each other online. The catch phrase of today is Web 2.0, the funny thing is I never heard of Web 1.0. lol

In any event indie artists and new media companies have the ability to find and cultivate relationships with potential fans by actively engaging in conversation using online music forums and personalized social networks such as Ning and Kickapps.

What has worked for me on music business communities is:
  • Having a burning desire to achieve my goals and realize my potential
  • Create a practical written plan
  • Execute the daily plan in relentless pursuit of continued success
  • Not getting emotionally attached to anyone platform, technology or site
  • Being consistent with my information across different sites and blogs
  • Including photos, images, pictures, videos and mp3's
  • Engaging people in thought provoking conversation
  • Finding out what others need to boost their business and music career
  • Referencing one or more of my sites, blogs, etc. when on another site/community
Being actively involved in one music business community can be fun, but participating in several can become a job in itself. Having a system that is as automated as possible helps the process. Remember that when setting up new accounts on varies sites you shouldn't be creating totally new information. Much of what you put up on your new profiles should be copy and paste material.

To ensure your information is right on time you may want to hire a writer to create a professional bio, have a dj to properly tag your mp3's, take professional photos and cut a few videos. Now you're ready to go and copy and paste until your fingers fall off -ok not really fall off, but you get the idea. These are a few tips on taking advantage of music business communities to help build your brand, market, promote or otherwise publicize what you're doing.

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