According to Wikipedia -in the music industry, Artists and Repertoire (A&R) is the division of a record label company that is responsible for scouting and artist development.
Traditionally, an A&R would find and develop talent so the talent would be ready for radio and tv interviews, speaking with members of the press, fans and other music business professionals. Historically, A&R's were the gatekeepers to major record labels.
In today's new music business environment many A&R's no longer scout and develop talent. They look at charts such as Billboard, R&R and Urban Network, etc. In addition, they look at BDS Spins and Soundscan Numbers. They speak with djs to see what new artist has created a buzz. Now days A&R sign not so much on the merit of the music (great music & talent), but the merit of the numbers and street buzz/credibility.
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